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"Getting
The Most Money For Your House in The Least Amount of Time"
The past few decades have made the process of selling
your home more complex and involved. With the advent of
“buyer’s rights,” sellers are legally
bound to know all public information regarding their specific
piece of property. There are several mandatory disclosure
forms that must be completed in full and signed by the
seller. Without full knowledge of these items, the seller
may be a target for legal action by the buyer.
Utilizing the services of a professional REALTOR®
cannot be disputed. Your REALTOR® not only manages
and supervises the full transaction, but also will market
your home in unique ways designed especially for you.
As you prepare to sell your house, it is important to
remember that this process is actually a business transaction.
So, as difficult as it may seem, try to remove all emotions
from the sale of your house. For example, remember that
you and your family make a “home, “ whereas
the house is the building. Refer to your “house
for sale” rather than “home for sale.”
Now that you have selected us as your professional REALTORS®
to manage and supervise the selling of your property,
here are specific tips to assist you in receiving the
most amount of money for your house in the least amount
of time.
PRIOR TO LISTING:
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1. |
Determine the reason for selling your property.
This may have an effect on the price you set for
selling your house. |
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2. |
Determine
where you want to move: think about schools, jobs,
proximity to medical facilities, worship centers,
traffic, markets, etc. |
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3. |
Decide
how much time you will need to actually pack and
move. |
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4. |
Start
getting estimates from moving companies. |
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5. |
Decide
how soon you can relinquish possession to the new
owner.
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6. |
Walk
across the street and look at your house from a
buyer’s perspective. How is the curb appeal?
Does the paint need touching up? How does the landscaping
look? Are there malfunctioning sprinklers? Are the
gutters clean? Is there excess “stuff”
stored on the side of the house? In other words,
is there anything that could be considered an “eye
sore?” Does the door bell work? Is the door
mat worn? |
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7. |
Next,
walk through the house, room by room, and objectively
inspect as a potential new owner. Operate all of
the appliances (make sure everything works as intended);
inspect the interior paint (look for cracks, chipping,
missing paint, dirty paint); look at the carpet
and flooring; are any rooms (i.e. kitchen or bath)
dated; are the windows clean? Are there any pet/smoke/cooking
odors? Look at the little things such as the switch
plates, light bulbs, etc.
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8. |
Gentlemen,
tidy up the garage the best you can. Try and clean
the driveway if there is excessive build up of oil
and grease. |
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9. |
Make
your house as clean and immaculate as you can. De-clutter,
clean, paint, repair or replace should be your new
motto until the house is in top condition. It should
sparkle and smell fresh. Don’t forget to clean
the light fixtures! |
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10. |
Make your house look livable, not sterile |
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11. |
Make
it appear inviting and comfortable. |
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12. |
If
you have a lot of sentimental items, collectibles,
and/or knick-knacks, start packing now. Get some
moving boxes and start packing away items you do
not use at least weekly and things you do not absolutely
need to have around you. This will allow the potential
buyer not to be distracted by your personal items,
and will permit them to see the house and envision
their personal items in place. |
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13. |
Any
personal property not staying with the house needs
to be removed as soon as possible. After all, if
you love it, there is a good chance a potential
buyer will also and assume it is included with the
sale price of the house. |
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14. |
Inspect the house often for cobwebs on ceiling fans,
in corners, on light fixtures, and windowsills.
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15. |
Make
sure closets and cupboards are neat. Potential buyers
will open them and inspect for spaciousness. Nothing
is more deterring than to have items fall out onto
the floor when doors are opened. |
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16. |
Clean
out the refrigerator and take out the trash daily. |
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Remember, de-clutter, clean, paint, repair or replace
should be your new motto until the house is in top condition.
It should sparkle and smell fresh. As a seller, you must
realize that what is important to you may not be important
to a prospective buyer. What is important to them is what’s
important right now. Most buyers cannot see how the house
could be, they visualize it as it is. So make the most
of the de-clutter, clean, paint , repair or replace ideal.
It has been shown that as little as $300.00 in cleaning
or repairing saved $3,000.00 in negotiations.
DURING THE LISTING: VIEWINGS
Once you have completed “de-cluttering, cleaning,
repairing, and replacing”, it is time to showcase
your house for viewings. Understanding that a major part
of selling your house for the most money in the least
amount of time is pricing it at fair market value, showcasing
your house for potential buyers is equally enticing.
For your consideration, below are some suggestions that
may assist in making your house as inviting and comfortable
as possible:
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If you have an entry way or foyer, fresh flowers
can be a very nice touch and present a “welcome
atmosphere “; |
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2. |
Turn
the lights on in each room;
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3. |
If
it is the appropriate season, have a fire in the
fireplace; otherwise, try candles or plants; |
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4. |
Place
candy dishes out and fill with mints;
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5. |
Have
soft jazz or classical music playing faintly in
the background;
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6. |
Make
the dining room table look inviting by setting a
few place settings;
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7. |
If
there is a reading chair, place a book on or near
the chair to emphasize the coziness;
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8. |
If
there is a fountain near the front door or entrance,
have it operating; |
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9. |
Place
fresh towels in the bathrooms;
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10. |
Make sure there are plenty of current flyers inside
the home;
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11. |
Think
safety: if necessary, de-ice walkways/stairs; remove
throw rugs; remove all clutter from stairs; |
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12. |
If
there is a security system, make sure your REALTOR®
understands how to properly operate it; |
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13. |
Open
all window coverings to allow for more light; |
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14. |
Take care of pet odors; the best place for a pet
during a viewing is at some else’s house;
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15. |
If
your house is being shown during the winter season
and you work, put your lights on a timer; |
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16. |
If
it is summer and your house has a cooling system,
be sure it is on and set at a comfortable temperature; |
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17. |
Always
say YES to a viewing appointment—even if the
house isn’t perfect; |
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18. |
Do
NOT allow REALTORS® who claim to have contacted
your REALTOR© unless your REALTOR® contacted
you personally to inform and confirm with you; |
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19. |
Do
NOT allow into your house walk-ups who say they
are inquiring about your house. Refer them to your
REALTOR®; |
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20.
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NEVER
show your home by yourself-ALWAYS have your REALTOR®
present; |
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21. |
If
you are present during a showing, please do not
speak with the buyer(s) or the buyer’s agent-let
your REALTOR® handle the questions and only
help if your REALTOR® requests it. |
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ACCEPTING AN OFFER AND CLOSING
This is the big day!! When listing your house for sale,
you should have developed® a plan that will allow
you to relocate to interim housing should you receive
an offer “you can’t refuse” or multiple
offers on the same day. Most buyers are anxious to move
into their new house and typically request either a 30
or 45-day escrow. At times, a 60-day escrow may be requested,
especially if the new owner is selling another house.
In order to properly close, all paperwork must be in order,
signed and dated, all inspections completed and repairs
or replacements must be finished per your sales agreement.
As a seller, be aware that the buyer is entitled to a
final “walk through”. This activity allows
the buyer(s) to verify that all requested repairs or replacements
have indeed been completed. This usually is scheduled
for 5-7 days before closing. This is an excellent time
to gather all the warranty and information booklets on
the furnace, air conditioner, garage door openers, appliances,
spa/pool equipment, irrigation system, etc. before they
accidentally get packed.
At the closing, numerous documents,
commonly referred to as escrow papers, will be signed,
checks exchanged, and the house keys will be surrendered
to the new owners.
CONCLUSION
It is our sincere hope that this information has proved
to be helpful to you during this often exciting and
stressful endeavor. Because this is a business transaction,
listen closely to your REALTORS® and ask lots
of questions!
Our job and responsibility is to get you the results
you wanted: the most money for your house in the least
amount of time. It is important to keep in mind that
current market conditions fluctuate daily—as quickly
as every time a house in your current neighborhood sells
or goes on the market!
During our appointment, we will provide you with more
information and specific suggestions for marketing your
house. If you are serious about selling, and the buyer
is serious about buying, we know how to sell homes!
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